Visit Our New Hampshire Subaru Dealership

What can you expect if you buy a New Subaru or Certified Pre-Owned Car from Subaru of Keene?

Subaru of Keene is a Regional Subaru Dealership and proudly serves Subaru owners from throughout New Hampshire, Massachusetts, and Vermont as well as other surrounding states. 

The map below shows where our Massachusetts customers came from in 2011. Please call us at 888-466-1070 and learn more about what we can do for you today.
Map represents where our recent Mass customers came from.
Source: Data Certified by ADP Client Services

Why do they come to Subaru of Keene?


ALL of this and MORE 

"WE believe that...
  • every customer is unique and deserves to be treated with respect and appreciation in an honest and straightforward manner.

  • the customers we serve depend on us to be transparent in our communications and consistent in delivering our services.

  • you don't want to be "sold" and prefer to explore the Subaru brand without pressure.

  • you deserve to have a passionate and knowledgeable sales professionalwho actually listens to your needs and helps you find the perfect car.

  • long-term relationship is more important than short-term profit.

  • reputation is important; however, our accolades and awards should not be flaunted but rather demonstrated through our actions.

  • supporting the community is fundamental to our business strategy and we are committed to making a positive difference in the communities in which we live an work.

  • our people are at their best when they are helping other people - not only our customers, but the people in our communities. Giving back is an integral part of who we are.
"IF you share these principles and values, then please come to Subaru of Keene  to experience a hassle-free way to buy or service a car. You have our word on it. Unedited reviews from our NH, Vermont and Massachusetts customers reinforce this."
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Subaru of Keene

11 Production Ave
Directions Keene, NH 03431

  • Sales: (855) 386-6319
  • Service: (855) 424-2338
  • Parts: (888) 691-4539


  • Monday 8:00AM-7:00PM
  • Tuesday 8:00AM-7:00PM
  • Wednesday 8:00AM-7:00PM
  • Thursday 8:00AM-7:00PM
  • Friday 8:00AM-7:00PM
  • Saturday 8:00AM-5:00PM
  • Sunday 12:00PM-4:00PM


Any dealer can beat another dealer's price by $100, but it's what happens AFTER the sale where the real differences take shape. Price is what you pay the day you buy your car. Value is your cost over the life of ownership. If you are price shopping other dealers or brands, consider BOTH PRICE AND VALUE and you will see why Subaru of Keene will give you a GREAT DEAL and the BEST VALUE for your money -GUARANTEED

I am fairly new to the New England area and wasn't familiar with Subaru of Keene until my bank manager recommended them. She knew I was in the market for a new Outback. She said it was worth the extra drive to check them out. Prior to talking to my bank manager, I had only checked two dealers closer to me, but was discouraged by the limit inventory and the fact they had no manual transmission cars in the model and style level I wanted. (2.5i Premium with the all weather package). When I looked at Keene's website, I found exactly what I wanted so I called. The salesperson I spoke to was professional and courteous and willing to work with me. I warned him that I had at one time sold cars and that we would be speaking the same language. I made the hour and a half drive, traded in my 2003 Subaru and came home with exactly what I wanted at the price I wanted to pay. If they aren't close to you, don't let that stop you - they were worth the trip. Clancy Shuman
Check out this video of Subaru of Keene! Your #1 New England Subaru Dealer

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